India’s first sponsored -Test Paper -film free of cost for the public
India’s first sponsored "Test Paper".The Malayalam film Test Paper to be screened free of cost of cost for the public,covering the expenses through advertisements.Claiming to introduce the concept of sponsored film in Indian cinema, Test Paper, directed by S Vinod Kumar, will be screened free of cost for the public in selected theaters across Kerala.This first sponsored film of Malayalam will hit the screens on This month. Similar to a sponsored serial, the revenue for the makers come from advertisements.
S Manoj Kumar, its producer, said the expense of the days of free screening will be collected through advertisement.'Test Paper' looks and feels like one of those television sitcoms that drag on for years and years; only that it has been compressed into a running time of one hundred and sixteen minutes.The film, having a star cast including prominent actors like Jagadeesh, Nandu, Munna and Mahalakshmi.
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